There was a time when an eighteenth-century piece of furniture stood under the colander. It was before it debuted online Nowarc.com, the portal for antiques and modern art, twentieth-century and contemporary art which projected into the ether the windows of some of the most popular shops and galleries in Italy. Nowarc convinced i professionals rooted in the sector to also land in the virtual world certain that «antiques hasn't gone out of fashion, it simply hasn't been able to keep up with the users' approach." A delay that they have filled with an alchemy of passion and competence for antiquity breathed and experienced since they were children, skills of management acquired at university and a natural resourcefulness and foresight.
NowaArc.com: antiques, modern art and art can be discovered online
Published on February 11, 2022
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